It is known that red cars are ticketed more often than any other color. Yep, for some reason, red cars (Tesla Roadster ;-) ) are associated with speed and adrenaline and make drivers feel powerful. Although this shouldn’t affect your decision, when it comes to buying a new Tesla, color choices can make or break a deal. After all, you’ll be spending plenty of time with your ride, and want it to look good! But which Tesla color do people really love?

The Pearl White Multi-Coat is one of the most popular among all Tesla models. This color also offers the most value for money because it comes at no extra cost. The Pearl White Multi-Coat has the same quality finish as the Red Multicoat ($3 000 extra). Maintenance is easy and specs of dust and scratches aren’t easily visible.

Join me as we take a colorful journey through the most popular Tesla color choices and explore certain factors that buyers usually consider. To give you a wider understanding of Tesla colors, we also take a look at general paint maintenance, and how exactly the Tesla paints are different. Let’s dive in!

Table Of Contents
  1. What is the Most Popular Tesla Color?
  2. Why White is the Best Color For Your Tesla
  3. What is the Second Best Tesla Paint Color?
  4. What Colors Do Teslas Come in?
  5. What Other Colors do Teslas come in?
  6. What Color Tesla Should I Get? It's A Personal Choice.
  7. Most Popular and Common Tesla Colors
  8. What is the Most Durable Tesla Paint Color?
  9. White Tesla vs Black Tesla
  10. Why is a Red Tesla more Expensive?
  11. Can I buy a Midnight Cherry Red Tesla in the US?
  12. Comparing Model S and X Color Popularity to Model 3 and Y
  13. Most Popular Tesla Model S Color
  14. What is the Most Popular Tesla Model X Color?
  15. What is the Most Popular Tesla Model 3 Color?
  16. What is the Most Popular Tesla Model Y Color?  
  17. The Differences between Solid, Metallic, and Multi-Coat Paint Options
  18. Maintaining the Shine: Tips for Keeping Your Tesla's Color Looking New
  19. How Tesla's Paint is Different from Other Car Manufacturers' Paints
  20. Is Tesla Paint Included in Warranty?
  21. How Much Does It Cost To Repaint A Tesla?
  22. The Process of Repainting a Tesla
  23. Wrapping Your Tesla To Protect Your Paint
  24. How Much Does It Cost to Wrap A Tesla?
  25. What is Midnight Silver as a Tesla color?
  26. What is Multi-Coat Paint?
  27. Does Tesla Come with Tinted Windows?
  28. What Are the Tesla Interior Color Options?
  29. Which Color Interior Should I Choose for my Tesla?
  30. Do White Tesla Interiors Get Dirty Quickly?
  31. Do White Tesla Seats Stain?
  32. How can I Clean my White Tesla Interior?
  33. Are Tesla Seats Leather?
  34. Sources

What is the Most Popular Tesla Color?

White is the most popular choice for Tesla color. Tesla has a Pearl White Multi-Coat option which has many benefits.

Why White is the Best Color For Your Tesla

Based on our research, Tesla owners choose the white color for various beneficial reasons, which include:

  1. As with most other car brands, the Pearl White Multi-Coat hides imperfections better than darker colors.
  2. White is seen as the most environmentally friendly because the car itself doesn’t heat up as much when standing in the sun for a long time. Therefore, it doesn’t need as much air-conditioning to cool off from the inside. It must be noted that the interior colors of cars affect the interior heat more than exterior colors. White interior seats are thus also very popular among Tesla buyers. Also, note that Teslas might not be as affected by interior color because of the glass roof. It still makes a difference nonetheless.
  3. White cars are also easier to spot on the road, which makes them safer.
  4. White and lighter colors are more durable because they don’t have to withstand as much heat.

What is the Second Best Tesla Paint Color?

Another popular color choice for Teslas in recent years has been the solid black color. This is likely due to the fact that it’s free and included. But it is a classic and timeless color that goes well with the sleek and modern design of Tesla’s cars.

However, black cars tend to show scratches and other debris more easily.

What Colors Do Teslas Come in?

At the moment, you can only order a new Tesla in one of 5 colors in the US:

  • Pearl White Multi-Coat (no additional cost)
  • Solid Black (which has an additional cost of $1500)
  • Midnight Silver Metallic (which has an additional cost of $1500)
  • Deep Blue Metallic (which has an additional cost of $1500)
  • Ultra Red (which has an additional cost of $3000)

What Other Colors do Teslas come in?

If you buy a second-hand Tesla or an older model, you will be able to choose from a few more color options.

Darker colors like Obsidian Black Metallic, Midnight Silver Metallic, and Deep Blue Metallic colors are also quite popular among Tesla buyers.

These colors provide a more sophisticated and elegant look to the car, but they also tend to show dirt and scratches more easily than lighter colors.

Tesla has also introduced new paint colors in recent years, including Quicksilver, Red Multi-coat and Midnight Cherry Red. These colors add a bit of excitement and personality to the car.

Some of these colors may also be more prone to fading and chalking than more common colors.

What Color Tesla Should I Get? It’s A Personal Choice.

Ultimately, the choice of color for your Tesla is a matter of personal preference.

While some buyers may prefer the classic look of a black or white car, others may prefer the added personality and excitement of a red or blue car. Some buyers also prefer the unique look of metallic paint or multi-coat paint.

It is also worth keeping in mind that in the used car market, very popular color choices like white, black, or silver will be easier to sell than unique colors. So it’s important to consider how easy it would be to resell your car if you ever decide to do so.

It’s best to see the color in person to get an idea of how it will look on the specific model.

Most Popular and Common Tesla Colors

The table below shows the results of a poll to determine the most popular Tesla Colors.

Note that not all of these colors are available when purchasing a new Tesla in the US. Some have been discontinued, while the Midnight Cherry Red and Quicksilver colors are only being produced in Berlin at this stage.

ColorNumber Of Votes% Of Votes
Signature Red (Signature)81/840(9.6%)
White (Solid)62/840(7.4%)
Black (Solid)55/840(6.5%)
Titanium (Metallic)87/840(10.4%)
Midnight Silver (Metallic)121/840(14.4%)
Obsidian Black (Metallic)71/840(8.5%)
Deep Blue (Metallic)161/840(19.2%)
Silver (Metallic)43/840(5.1%)
Pearl White (Multi-Coat)101/840(12%)
Red (Multi-Coat)58/840(6.9%)
A Tesla Model 3 In All Available Colors

In a recent Poll that was done on Ride the Lightning’s Patreon Page, the question was asked which of the new Quicksilver or Midnight Cherry Red is preferred. Here are the results.

Midnight Cherry Red57%
I’d choose one of the other already-available colors12%
I wrote a detailed article about Tesla’s new Quicksilver Metallic color, go check it out!

What is the Most Durable Tesla Paint Color?

All Tesla paint colors are designed to be durable and long-lasting. None of the colors are more durable than any of the others because they all have the same clear coat on top of the paint.

Teslas produced in China or Germany may have better color quality than those produced in the US. Teslas with dark colors will not be as durable in hot climates as lighter-colored Teslas.

The longer-lasting Tesla paint color is different depending on where you live and where your Tesla was been produced.

Theoretically, the two colors that should be the most durable are Pearl White and Red colors. Unlike the other colors, these two colors get a 3-stage paint.

  1. Non-Metallic Base Paint.
  2. Pearl Paint Coating.
  3. Clear Coat.

Model S and X paint has been superior to Model 3 and Y up until 2020 where they all seem to be equal now, or close to it.

Immaculate Reflections

Although all Teslas have the same clear coat over the paint, any scratches will be more visible on darker colors.

White Tesla vs Black Tesla

Tesla’s white color has better durability, maintainability, and a lower cost when buying. The black color tends to hide certain design elements of the cars, while the white color seems to add more depth, with visible and clearer lines. The overall consensus is that White is the better color.

Some people might like lines that aren’t as clearly visible as they could seem sleeker. The black version thus seems to appeal to people’s egos more.

When both the black and white versions are cleaned to perfection, the black color does take the edge. But the black color is almost impossible to keep that way.

Black almost universally will show every swirl, scratch, a layer of dust, etc. while white hides these flaws better. White is also extremely visible during the day and night. The black color doesn’t have the metal flakes to accent it.

The cleaning schedule should depend on how much it’s driven and whether stored inside or outside. There is nothing unique to Tesla in this regard.

*From the 2016 Model X tracker configuration report.

Why is a Red Tesla more Expensive?

While the Pearl-White Multicolor Tesla color comes at no additional cost, you will pay $3000 more for a red Tesla.

Red Teslas often command a higher price compared to other colors primarily due to their increased demand and limited availability. The allure of a red Tesla lies in its striking appearance, exuding a sense of sportiness, elegance, and uniqueness on the road.

Red is a vibrant and attention-grabbing color that appeals to many car enthusiasts.

Basically, Tesla knows that people are willing to pay more for a red car (red is an emotional color too!), and thus charges more for the color.

Moreover, the process of producing red paint can be more intricate, involving multiple layers and specialized pigments, which can contribute to the higher cost.

Consequently, the combination of high demand, limited supply, and the added complexity of creating an appealing red finish results in red Teslas having an extra charge.

Can I buy a Midnight Cherry Red Tesla in the US?

In October 2022, Tesla began to produce Quicksilver and Midnight Cherry Red vehicles. However, these colors are not yet available in the US – they are being produced at the Giga Berlin factory.

Hopefully they will become available to buy in North America soon!

Comparing Model S and X Color Popularity to Model 3 and Y

Most Popular Tesla Model S Color

If you want to buy a Model S with a good resale value, a white, silver or red vehicle would be the best option.

The Table below shows iSeeCars Ranking of Tesla Model S Deals by Color. This is an indication of colors that hold their value.

Based on the study, brown cars were most likely to be sold at a significant discount.

Note that green and brown Teslas are no longer available to purchase.

RankColor% Deals Compared to Model Average


If you ever get dents on your car and want to repair them, don’t go to the body shop but rather call a paintless dent repair company. You can easily find a technician on Yelp with good reviews. Within about an hour and a couple of hundred bucks you can easily repair significant dents on your car. In this quick and easy way, your car will look as good as new. If you get Paint Protection Film and follow this route, it will be like it never happened. This method will save you a lot of time and money at the body shop.

What is the Most Popular Tesla Model X Color?

The table below shows iSeeCars’ Ranking of Tesla Model X Deals by Color that hold their value.

Based on this table, white Model Xs hold their value the best. This could make them the most popular option for car owners.

RankColor% Deals Compared to Model Average

We’ve also asked some detailers around the country to find out which Tesla colors get the most Paint-Protection Films and Ceramic Coating. The overwhelming answer is always: Silver and White.

What is the Most Popular Tesla Model 3 Color?

The table below shows the different Tesla Model 3 color options, and their popularity based on a poll consisting of 596 votes.

According to the table, Silver Metallic was the most popular color in this poll.

ColorVotes #Percentage
Pearl White Multi-CoatVotes: 699.7%
Silver MetallicVotes: 17925.0%
Solid BlackVotes: 16022.4%
Midnight Silver MetallicVotes: 8411.7%
Deep Blue MetallicVotes: 709.8%
Red MetallicVotes: 344.8%

What is the Most Popular Tesla Model Y Color?  

According to the table below, based on a Reddit poll, Pearl White Multi-Coat is the most popular Tesla Model Y Color.

Tesla Model Y Stats Graph Chart
ColorVotes #Percentage
Pearl White Multi-Coat12526.42%
Midnight Silver Metallic12225.79%
Deep Blue Metallic10321.77%
Red Multi-Coat7014.8%
*According to a poll on Reddit

If you would like to find out about Paint Protection Films and Clear Bra for Teslas, check out this informative article that I wrote.

The Differences between Solid, Metallic, and Multi-Coat Paint Options

Solid Paint:

  • The basic type of paint is usually the least expensive option.
  • A single layer of paint is applied to the car’s body.
  • The color of solid paint is less vibrant than other types of paint

Metallic Paint:

  • Type of paint that contains small metal flakes, which gives the paint a shimmery or sparkling appearance.
  • More expensive than solid paint because of the added metal flakes.
  • Can give the vehicle a more luxurious or sporty look.
  • More durable than solid paint.

Multi-coat Paint:

  • Also known as pearlescent or tri-coat paint.
  • Type of paint that has multiple layers.
  • The first layer is a solid base coat, followed by a layer of pearlescent pigments, and finally, a clear coat.
  • Can give the car a more vibrant and dynamic appearance, with a depth of color that is not possible with solid or metallic paint.
  • More durable than solid paint, but not as much as metallic paint.
  • Tesla uses this paint option in its vehicles.

It’s worth noting that the durability of paint on cars also depends on external factors like geography, weather, and how often and how the vehicle is used.

Additionally, all paint colors are warranted for 4 years by Tesla, and the repainting process and cost should also be considered if the customer changes their mind about the color.

Maintaining the Shine: Tips for Keeping Your Tesla’s Color Looking New

When spending so much dough on your new car, it is important to keep the paint well-maintained.

Everything loses its shine after a while and if you want to keep the paint looking new for longer, try to regularly wash the car with a wax.

To maintain good paint quality you can also try the following:

  • Protecting the paint from harsh chemicals.
  • Avoiding parking in direct sunlight for extended periods of time.
  • Using a car cover can also help protect the paint.

It is also worth mentioning that metallic paints and multi-coat paints require a bit more attention and care when it comes to maintenance, as they are more prone to fading and chalking.

How Tesla’s Paint is Different from Other Car Manufacturers’ Paints

The Science Behind the Shine

Tesla uses a proprietary paint process that is specifically designed for their electric vehicles. The paint system consists of a primer, base coat, and clear coat, which results in a deep and glossy finish.

One of the key differences between Tesla’s paint and the traditional gasoline-powered car paint is the use of water-based paint. This type of paint is not only better for the environment, but it also allows for greater accuracy in color matching and consistency.

Another difference is the use of a paint system called the “3-stage” process in Model S, X, and 3 vehicles, which includes a non-metallic base paint, pearl paint coating, and clear coat. This results in a higher-quality finish and is what makes the multi-coat color options (e.g. Pearl White Multi-Coat) especially glossy and vibrant.

Is Tesla Paint More Durable than Other Cars?

Tesla takes several steps to ensure that their paint remains durable and resistant to damage. One of these steps is the use of a high-quality clear coat, which not only protects the paint from scratches but also helps to resist fading caused by UV rays.

Tesla also uses a specialized curing process that allows the paint to fully harden and bond to the car’s body. This not only improves the durability of the paint but also helps to reduce the risk of peeling or flaking.

Finally, Tesla also offers a paint protection package that includes ceramic coatings and paint protection film. This additional protection can help to further protect the paint from damage caused by road debris and other environmental factors.

All in all, Tesla’s paint process is designed to produce a high-quality, durable finish that is resistant to damage and fading. By using water-based paint, a specialized curing process, and a clear coat, Tesla’s paint is able to maintain its shine and luster for years to come.

If you’re still unsure of which color to choose, consider going for a test drive to see the colors in person and make your decision based on your personal taste!

Is Tesla Paint Included in Warranty?

According to the Tesla Parts, Body & Paint Repair Limited Warranty, “the limited lifetime body repair warranty includes repairs for cracking, flaking, pitting, and deterioration of body parts but excludes damage
caused by rust. The limited lifetime paint repair warranty includes repairs for peeling and cracking of paint or topcoat, and loss of gloss caused by hazing.”

It does not include damage caused by stone chips and scratches.

How Much Does It Cost To Repaint A Tesla?

The cost of repainting a Tesla will vary depending on several factors, such as the size of the vehicle, the type of paint used, and the extent of the damage.

Generally speaking, repainting a Tesla can cost several thousand dollars. It is worth mentioning that the cost will be significantly higher if the car is under warranty.

The Process of Repainting a Tesla

Repainting a Tesla can be a costly and involved process. If a customer changes their mind about the color or if the paint is damaged, they can either take their vehicle to a Tesla-approved body shop or contact Tesla’s service department.

The process of repainting a Tesla typically involves a few steps:

  1. An assessment of the damage: A Tesla-approved technician will carefully inspect the vehicle to determine the extent of the damage and what will be required to repair it (if there is damage)
  2. Removal of existing paint: The existing paint on the vehicle will be removed in preparation for the new paint.
  3. Sanding and filling: Sanding and filling will be done to smooth out any dents, dings, or imperfections in the metal.
  4. Priming and painting: The vehicle will then be primed and painted with the new color.
  5. Clear coating: A clear coat will be applied to protect the paint and give it a glossy finish.

The entire process can take several days or even weeks depending on the extensiveness of the repair and the workload of the body shop.

It should be noted that repainting a Tesla may also void any remaining paint warranty on the vehicle, so it is advisable for customers to consider this before deciding to repaint.

Wrapping Your Tesla To Protect Your Paint

It is possible to get a vinyl wrap for your Tesla. The wrap, which is a thin film made mostly of PVC, is applied over the Tesla’s paint. You can choose different colors, finishes and styles. The wrap is removable.

A wrap can protect your Tesla’s paint from scratches and chips. It also lets you customise your Tesla’s color without having to repaint it.

How Much Does It Cost to Wrap A Tesla?

Tesla wraps can cost from $1000 to $12000, with an average cost of around $4000 – $6000. The cost depends on the type of wrap you use, including the color, finish (like satin, glossy, matte, or pearl) and style (like chrome, camouflage and color-shifting.)

What is Midnight Silver as a Tesla color?

Midnight Silver is one of the color options offered by Tesla for their vehicles. It is a shade of gray that has a sleek and metallic appearance.

What is Multi-Coat Paint?

Multi-coat paint refers to a painting technique used in the automotive industry to create a rich and deep color finish on vehicles.

Unlike single-coat paints, which consist of a base color layer, multi-coat paint involves applying multiple layers of paint and clear coats to achieve a desired effect.

The process typically includes a base color layer followed by additional layers of tinted clear coats. This technique enhances the color’s depth, shine, and overall appearance, resulting in a more vibrant and luxurious finish. This is why Tesla makes use of this process.

Does Tesla Come with Tinted Windows?

Only the latest Model 3 Teslas come with factory-tinted windows. Older models don’t have this tint. Even in the new Model 3s, the windows are not 100% tinted and owners often choose to add an extra layer of tint.

Tinted windows have several benefits, including helping to keep vehicle interiors cool. I look forward to seeing if Tesla includes this feature more in their future electric vehicles!

What Are the Tesla Interior Color Options?

Tesla interiors are currently available in the following 3 colors:

  • All Black (which has no additional cost)
  • Black and White (which has an additional cost of $2000)
  • Cream (which has an additional cost of $2000) – this is only available in the Model S and model X

Which Color Interior Should I Choose for my Tesla?

When deciding on an interior color for your Tesla, there are several factors to consider.

Firstly, the black interior is cheaper. The black and white as well as the cream options cost an additional $2000.

However, a black interior heats up faster. This means that you will use more energy for overheat protection to keep your cabin cool.

Some people also suggest that white seats have the effect of making the interior of the Tesla look bigger.

I read a comment from one Tesla owner who gave an interesting disadvantage of his white seats. He showed photos he had taken out of his Tesla’s window, and the white seats created very obvious reflections. So if you like to photograph the scenery while driving, this might be worth considering.

Why is a White Tesla Interior More Expensive?

The white Tesla interior is made of soft vegan leather. It is also stain-resistant. The technology used to create these luxury seats explains the additional cost.

Do White Tesla Interiors Get Dirty Quickly?

Although the white seats can show dirt faster, they are easy to clean. Tesla owners with white seats have said that maintaining them is not a problem and they last very well. Some Tesla owners have indicated that white seats hide creases and wear and tear better.

Do White Tesla Seats Stain?

Tesla has created their white interiors to be stain-resistant. In fact, in 2018 Elon Musk tweeted that you could even spill red wine on the seat and it wouldn’t stain. Several Tesla owners have put this claim to the test, and the seats remained white after cleaning!

How can I Clean my White Tesla Interior?

Tesla recommends wiping your seats with a soft, damp cloth. You should dampen the cloth (microfiber works well) with warm water and a mild non-detergent cleaner. After wiping, use a soft lint-free cloth to dry the seats so that no streaks form.

It is also recommended that you test any cleaners on a hidden area of a seat before using them to wipe your interiors.

You should wipe liquids off the seats as soon as a spill occurs.

Are Tesla Seats Leather?

Since 2019, Tesla has used only cloth or vegan leather for their car seats.


Check out these 20 great gift ideas for yourself or a Tesla fanboy.

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Erwin Meyer
Erwin Meyer

A renowned Tesla enthusiast, and successful entrepreneur, enlightens global audiences through his compelling EV narratives. Discover more about his electric journey on his About Me page. Venture to read Erwin's incredible story that's reshaping the future of motoring. Want to spark a conversation with Erwin? Visit his Contact page, and let’s electrify the world together.